Washing Machine Category Manager Job at Hisense Central America, Nutley, NJ

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  • Hisense Central America
  • Nutley, NJ

Job Description

Job Description

Job Description

Salary:

Role and Core Responsibilities

1. Market & Consumer Insight

  • Conduct indepth market research, studying customer needs, pain points, usage behavior, and buying trends.
  • Analyze competitors (features, pricing, performance, innovation cycles) to identify gaps and opportunities.

2. Product Strategy & Roadmap

  • Define a clear product vision, positioning, and longterm strategy for the washing machine lineup.
  • Build and update the product roadmap based on market trends, sales input, and competitive evolution.

3. Product Definition & Requirements

  • Translate market insights into Product Requirement Documents (PRDs) with detailed feature definitions, performance expectations, and user experience targets.
  • Determine product specifications such as capacity, efficiency class, motor type, wash programs, connected features, energy requirements, and regulatory compliance.

4. CrossFunctional Leadership

  • Work closely with R&D to guide product development from concept, prototype testing, and validation to certification.
  • Collaborate with manufacturing, supply chain, and quality teams to ensure cost optimization, stable production, and product reliability.
  • Partner with marketing and sales for gotomarket planning, messaging, and launch readiness.

5. Product Development & Innovation

  • Lead the end-to-end development process, ensuring timely delivery, cost targets, and product performance KPIs.
  • Promote innovation in functional areas such as washing performance, smart connectivity, energy efficiency, water usage, noise reduction, and user interface design.
  • Evaluate new technologies (motors, materials, sensors, algorithms, AIdriven cycles).

6. Launch Management

  • Develop and execute product launch plans, coordinating marketing assets, training materials, retail strategies, and pricing.
  • Align with channel partners and sales teams for launch volume, forecasts, and promotional activities.

7. Product Lifecycle Management (PLM)

  • Monitor the performance of each model: sellout, margin, consumer reviews, failure rates, and return reasons.
  • Adjust strategy based on performance (phasein/phaseout, midcycle feature upgrades, cost engineering).

8. AfterSales Feedback Loop

  • Collaborate with aftersales and service teams to understand top failure modes, spare parts issues, and user complaints.
  • Use data to drive product improvements and reduce warranty cost.

9. Pricing & Business Management

  • Own the products financial performance: cost targets, margin analysis, pricing strategy, and profitability optimization.
  • Conduct feasibility studies and manage business cases for new models.

10. Stakeholder Communication

  • Regularly update management and crossfunctional teams with reports, analysis, dashboards, and risk assessments.
  • Ensure alignment on strategies, timelines, and decisions.

Technical and Functional Skills

  • Strong understanding of washing machine technologies (motors, detergent systems, wash algorithms, safety, regulations).
  • Experience in R&D coordination, testing, and quality validation.
  • Knowledge of energy efficiency standards and compliance requirements.
  • Business & Analytical Skills: Market research and competitive analysis, financial modeling and pricing, Road mapping & strategic planning.
  • Soft Skills: Leadership and crossfunctional influence, clear communication and technical storytelling, problemsolving, negotiation, and prioritization.

Preferred Skills

  • MS Office Suite experience a plus
  • Power BI
  • Supply Chain Management
  • International Business

Additional Notes

  • Work shift Monday to Friday Business hours
  • Location Costa del Este, Panam
  • Available for traveling across the region

Job Tags

Monday to Friday, Shift work

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